Our background is in advertising where we've worked in a variety of categories including retail, healthcare, packaged goods, financial services, athletics, and telecommunications. We are passionate about getting to know people first-hand and connecting with them. This passion to connect with target audiences was nurtured at NYU from being trained in their digital marketing program.  

Shortly after being trained in digital marketing, particularly in Search Engine Marketing (SEM), Hurricane Sandy affected the eastern seaboard of the United States. Severe damage was especially seen in Mid-Atlantic states. The destructive damage included severe floods with some residents temporarily trapped and homes lost. The stress of a disaster can bring people together through crisis bonding as was seen in the hurricane’s aftermath. It was in that moment and in those immediate days after where neighbors were met and relationships were fostered. From those relationships developed from Hurricane Sandy professional expertises were mutually learned. In the months that followed a marketing need was later identified, particularly a need to make a brand more prominent, and the result was helping those very neighbors with the launch of Rising Discovery SEM. 

We have the advertising background and technical know-how to help grow brands digitally. As a boutique business ourselves we welcome the opportunity to discuss how we can help your local business grow.